Course Details

Blog Post Writing: Create Engaging Blogs


After Completing This Course You Will Be Able To
Improve your website traffic by posting top-quality content on a regular basis
Tell your story in an engaging way that captivates your audience
Optimize your content for on-page SEO
Copy-edit and proofread your blog posts like a pro
Level-up your content marketing by repurposing your blog content across your platforms
Communicate with your customers more efficiently with compelling blog posts
Use the leading blogging and optimization tools to create blog posts that are sure to convert your visitors into buyers
Identify your audience and write content that will appeal to them immediately
Identity different types of blog posts and know when to utilize each one
Create a functional content calendar to help with posting regularly
Understand blogging best practices and incorporate them into your content
About This Course
Blogs are one of the best ways to drive traffic to your site and with over 4 million blog posts published on the internet every day, there’s no time to waste. With this complete guide to blog post writing, you can look forward to making more sales with proven strategies that will lure readers to your website. Learn how to write, optimize, proofread, edit and publish posts that will engage your audience and encourage your site visitors to become paying clients.

You’ll even learn how to create a content calendar and track your analytics for professional insights into how well your posts are doing. Enroll now and gain access to everything you need to know to start writing exceptional blog posts for your brand!

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What You Will Learn
The reasons why launching a company blog is so lucrative
How to stand out from your competitors with original content that establishes a powerful voice for your brand
How to optimize your content by using keywords, internal links, meta descriptions, image text, tags and categories and SEO plugins
How to write content that is optimized for your target audience
How to avoid common pitfalls when writing your first blog posts
How to write a range of blog posts including list posts, how-to guides, roundups, personal stories, case studies, interviews and checklists
How to craft a compelling, accurate headline, create a detailed outline for your post, write a gripping lede and hook and include a call to action
How to ensure that your content is easily readable by your target audience by incorporating expert techniques into your writing
Why Learn With Maddie Cohen?
A UC Berkeley alumna and Top-rated Fiverr Pro content marketing writer. She has worked with hundreds of clients and boasts more than 1,800 reviews.

Who Is This Course For?
Brands and businesses looking to drive more traffic to their website and build an online following
Businesses wanting to convert more site visitors into paying clients
Business owners and brand managers wanting to add a blog to their content marketing
Bloggers and writers looking to learn expert tips to level-up their writing
Anyone who wants to learn how to write engaging blog posts
Content Marketers wanting to enhance their blogging skills
Anyone wanting to start a professional career in blog writing
Digital nomads looking for work that they can do from anywhere in the world
Beginner to Expert
Access to Internet
Computer / Laptop / Mobile Device
What Is Included?
Immediate unlimited access to course materials
30-day money-back guarantee
Exercises and quizzes to help you put theory into practice
English Closed Captions
Suitable for mobile or desktop
A badge to showcase your expertise on your profile page upon completion

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